Evaluation Question 2

2. How does your media product represent particular social groups?

Because my magazine covers a range of music genres I have covered the main social groups in my target audience age group e.g. indie, pop, rock and club. From the questionnaire I conducted my target audience don’t just like one style of music so I have therefore included bands that cross over to a majority of styles. I have the main indie band on my double page spreads, which are an indie rock style for example all the boys are dressed in skinny jeans. The girl is also good looking which also attracts my male audience. My target audience would want to read about this band as they suit the style of a popular genre of music that my target audience are interested in. (which I established in my evaluation) they are interviewed in a jokey way where they are presented as laid back, talented and mature young adults, however with the swearing abbreviation at the end it still represents people of that social group as quite cheeky sometimes. I also involved my audience in this article, to make sure the content of the interview was also interesting to them, so they asked the questions. On the contents page I put Lewis on his decks as my main image. This shows a whole different style of music, the dance/club style. I dressed him in a Wesc hoodie, a vans t-shirt and a 59fifty flat peak this style is a popular style within my target audience and therefore would be able to relate to this artist. He is also presented within a club scene, which is also a main interest within my target audience. This also represented the social group as talented. He’s a mixer that can produce some amazing mixes on request. This will be shown on my magazines website. On the other three images I have done the same thing. For the Girl band on the top left I dressed them in accessorize accessories and bright clothes, this is also popular within my target audience and therefore can also relate to the artists, and want to read about them. I also used this band as my main image on the front cover. The main singer is dressed in a long floral dress with wellies, This signifies the festival, summer type look which is popular within the girls of my target audience. By dressing them with this look it has enabled me to connect with the target audience as they can connect with the artist. The other two images are similar as well. The solo girl singer is holding a ukulele which is an instrument that is looked upon as quite cool to play in my target audience. So overall regardless of the social group of that age I have represented them in a positive way.